Generator - Compact: Making the Most of Digital Marketing Platforms, day 2
Compact: Making the Most of Digital Marketing Platforms takes an in-depth look into the key channels for marketing music using digital media and will assist in developing a strategy for your music business. Across the two sessions delegates will learn:
- How to build a complete strategic digital campaign
- Effective communication through your social networks
- The impact of advertising on social networks and other online platforms
- Methods to develop and monitor your fanbase
- What you can learn from analytics and metrics
- Enhancing your video content
- Use new marketing technology – mobile / apps
The course is delivered by Music Ally, who are globally recognised as a provider of digital music intelligence and strategy. Music Ally has been providing digital training to the global music industry for almost a decade.
For a full breakdown of the content of both days please see this document: Compact - Making the Most of Digital Marketing Platforms.pdf
Venue: Dance City, Newcastle, Temple Street, Newcastle-Upon-Tyne, NE1 4BR
Date: 08 and 29 February 2012
Compact: Making the Most of Digital Marketing Platforms is free to attend but spaces are very limited so please register interest as soon as possible by completing this form.
For more information on Compact and other seminars in the series please click here.